Sunday, April 23, 2017

Why do you need to do regular waiter training?



If you listen to friends and social media then you hear a lot about unsatisfied customers. People that are supposed to be a returning customer that wows that they will never go to the such and such restaurant ever again. As an Example – I found this complaint on Trip Advisor! You don’t want your restaurant to be next!

Do you have any plans to train your waiters to get the orders right and to clear plates away after the main course before serving desserts? Do you also intend to train the staff not to ignore customers? Finally, do you intend to train your managers on how to deal with valid complaints without threatening to call the police?

For a little bit of fun – watch this video – I’m sure all of us have seen a bad waiter at some time…

So why do you need to do regular waiter training?


According to www.webrestaurantstore.com  - Regardless of a restaurant's size or style, the serving staff represents the face of every dining establishment. These individuals will interact the most with your customers during a visit, and positive interactions can go a long way towards ensuring those same patrons return. Hiring the right employees for the job from the start is always ideal, but the introduction of a structured server training program can pay huge dividends for your business. The following guidelines for restaurant server training will help establish an effective, knowledgeable staff and should remain as focal teaching points for all employees.


1. Etiquette

These days, restaurant servers are required to perform more than just "service with a smile." While it may be difficult to "teach" the best social skills, your servers should nonetheless be encouraged to make customers feel welcome. Guests are looking for a wait staff with a positive attitude, cheery disposition, and willingness to accommodate any request from the start of the meal to the very end.

2. Appearance
A sloppy uniform can serve as a red flag for any number of new guests.

3. Knowledge of Menu
Just as important as appearance and etiquette are a working knowledge of the restaurant and its food offerings.


4. Knowledge of Restaurant Layout
During waiter or waitress training, be sure to identify key routes to the most important parts of the facility.
5. Knowledge of Restaurant Vision
Your restaurant concept and history are important, and will typically remain a large part of day-to-day operations. Make sure your employees recognize this and can speak to the restaurant's background, notable characteristics, or even historical accomplishments


6. Ongoing Training
Several of these guidelines, such as your restaurant layout and the menu, may change over time, so it's important to use all of these teaching points as part of ongoing training sessions for all your servers. By implementing an ongoing training program, you have the opportunity to increase productivity, update policies to comply with new industry regulations, and improve job satisfaction in a work area that's often high in employee turnover. Some specific things to make part of long-term training include:
·         Learning which menu items are most popular, least expensive, most expensive, etc.
·         Acquiring knowledge of weekly or daily specials
·         Successfully selling guests on appetizers or desserts
·         Finding the right balance between too much and too little interaction with guests at their table
·         Improving awareness and multi-tasking skills
·         Reading personalities/attitudes and determining exactly which kind of service the guest desires
Single-event training can often be forgotten or seem overwhelming for a new employee on the first day. Ongoing training allows for employers to evaluate and follow-up effectively in order to get the most out of their staff. This type of restaurant server training can help propel your operation to the next level of professional, award-winning service. 





Sunday, April 16, 2017

Waiter training... Why customers don't come back?



I’ve decided to do some research on why don’t customers come back to restaurants and this is what I’ve found. I just come back to the fact that if you are willing to invest money in training your staff you will have more return customers. Just think…  Word of mouth will do your advertising for you and you won’t have to spend so much money on advertising!



According to Bruce Gates from South Africa:

Why customers don’t come back?

Findings from the survey including the following diner dissatisfaction:
    • Wait staff that disappears 23%
    • Vain/Snotty wait staff 13%
    • Wait staff that hovers 5%
    • Long waits between courses 5%
    • Specials given without prices 2%


I found this extract out of a book on the internet while I was researching why customers don’t go back to restaurants. It sums up all I can say to you…
“You know me. I’m a nice customer. I’m the person who never complains – no matter what type of service I get. I’ll go into a restaurant and stand there while the waitress gossips with her boyfriend, instead of checking to see if my food is ready. Sometimes the people who arrived after me get my food, but I don’t say a word. I don’t complain when the waitress tells me “oh, I’m so sorry. I’ll order another for you.”
I’ll just wait. I don’t throw my weight around. I try to consider the other person. If a snooty waiter looks down his nose at me for making the unforgivable faux pas of ordering a dessert wine with my main course, I’m just polite as can be. I don’t think that rudeness in return is the answer. I never kick, I never nag, I never criticize. And I wouldn’t dream of making a scene. I think that’s uncalled for, don’t you? No. I’m a nice customer. But I’m the customer who never comes back.
He who laughs last laughs the best. And boy, do I laugh when I see you frantically spending your money on expensive advertising to get me back! Don’t you realize you could have kept me in the first place for a few kind words, a smile and a thank you?
I don’t care what business you are in. maybe I’ve never heard of you and maybe you’ve never heard of me. But if you are going broke or if your business is bad, there are enough people like me who do know you.
We’re the customers who never come back!”
Train Your People and Whack the Competition
By Norrie Gilliland

According to David Scott Peters who is a restaurant expert, speaker, coach and trainer for independent restaurant owners – this is the reason why you don’t get customers to return to your restaurant!
I imagine this scenario is familiar: You spend thousands upon thousands of dollars a year driving customers through your doors. You’ve tried advertising on the radio, in the newspaper, in magazines, in Money Mailer, in directories, on the movie screen, couponing and more — with some success. But with all of this money being spent, sales aren’t moving up as fast as you would like or even worse, they are actually going down. Why?
Maybe one or more of these following reasons?
Reason No. 6
Let’s start things off with a bang, so to speak. It’s the one thing you can’t do anything about. It’s that 1 percent of your customers die. This is just the reality of it all.
Reason No. 5
3 percent of your customers will move out of the area. For many restaurant operators there’s not much you can do about this because when someone moves, they move literally hundreds of miles or more away from your restaurant. But for many restaurants in large metropolitan areas, moving may mean moving to a neighboring city that is still within an hour driving distance.
Reason No. 4
5 percent find new interests or friends. OK, I know you’re thinking, “that’s completely out of my control.” While this is true, if you follow the example given in Reason No. 5, you will again magnify the importance of building up your customer database and staying in constant contact. Just remember interests and friends change… and they may come back.
Reason No. 3
9 percent change for competitive reasons. This reason is the one most restaurant operators lose the most sleep over. A new restaurant is opening up next door or around the corner. The new restaurant is in direct competition with yours.
Reason No. 2
14 percent change because they are dissatisfied with the restaurant.
Reason No. 1
68 percent encounter an attitude of indifference or unconcern by one or more employees.
If you do nothing more than tackle Reason No. 1, “encounter an attitude of indifference,” your business will literally explode!
 All in all... If you want repeat customers to your restaurant then you need to invest in the training of your staff. Many restaurant owners think that if they are going to invest in their staff.. they will take the training and leave for a better job. 






Thursday, April 6, 2017

Table setting and Centerpiece course

What is table setting and why must I attend such a course?




According to the Collins English Dictionary it is the following:
table setting (ˈteɪbÉ™l ˈsÉ›tɪŋ)
noun
1. 
a set of cutleryglassesnapkin, etc. for one person, as used on a table
2. 
the way that a table is set out and decorated, in preparation for a meal, especially a special one
Collins English Dictionary. Copyright © HarperCollins Publishers


Why would it be important for and Events Coordinator or Wedding Stylist to know how to set a table? Is that not the job of the Caterer or the Hotel?


According to the Udemy blog – this is an explanation of the work of an Events coordinator.
“Event coordinators have the responsibility of planning an event’s every aspect including setting up all necessary employees from security to valets to waiters and securing a venue. They need to oversee decorations and menus and make sure that there are adequate amounts of drink and food that are available. Part of their job description is to make sure that there are seating, table settings and flowers for the crowd anticipated.



The coordinator also sets all the custodians, security staff and sound system people before the event. He or she needs to make sure that the event has all the required local government clearance, oversees any permits required and works with any of the facility’s union requirements. The event coordinator needs to be a skilled communicator and negotiator, getting the best employees and deals to have a successful event.” - https://blog.udemy.com/event-coordinator-job-description/




I cannot tell you how many times I’ve set up an event where Government VIP was attending and then the Hotel don’t even put a soup spoon on the table – they put a dessert spoon on the table for the minister to eat his soup with. What an embarrassment!

What will you learn in the table setting course:
·         Glassware and Flatware
·         Accompaniments
·         Table layout
·         Buffet and counters
·         Napkin Folds to name a few of the topics




Our table setting course is part of our Centerpiece course and we are going to present it in Nairobi the end of May.

Hope to see you at our course! It is lots of fun and you will learn a lot.

For more information contact Divine Schools of Africa - 

info@divineschools.com
+254 729 258 141
+254 729 258 132

Or contact ECTA Creative Solutions on info@ectaint.com. 

Events greeting

Marieta Greyling
www.ectaint.com

Table setting and Centre piece course in Nairobi

We are so excited to be able to come to Nairobi again! It is a privilege to work with Divine Schools of Africa and teaching the Wedding and Events Stylists in Kenya.

A little bit more on our Centre Piece course that is coming up at the end of May 2017.

Some of you may want to know why do you need to attend a Centre Piece course if you have already done a Flower Arranging course?



What is a centerpiece?

Definition of centerpiece
  1. 1:  an object occupying a central position; especially:  an adornment in the center of a table


The difference between the Flower arranging and centerpiece courses are major.
·         Although you learn the basics skills of flower arranging in both the courses our focus in the course is to make interesting centerpieces for a function.
·         We teach you how to advise the clients on a centerpiece and what flowers will work for a centerpiece
·         We teach you how to make sure that you keep up to date with new trends in Events styling and centerpieces
·         We teach you what different things to keep in consideration when choosing centerpieces i.e.
·         Budget
·         Venue restrictions
·         Table shape
·         Table size and capacity
·         Number of tables
·         Size and height of centerpieces
·         Lighting
·         Environment – heat, cold etc
·         Guests allergies etc



There are a lot of factors that go into picking the right centerpieces for your event, but you can still have fun with color and variety. We will teach you to think out of the box and create a magical table centerpiece for your client



We focus a lot on how to make a lovely centerpiece with a huge and small budget




We will teach you how to create interesting themed centerpieces with something as simple as using a pumpkin, feathers, rocks, marshmallows etc.



Hope to see you at our course! It is lots of fun and you will learn a lot.

For more information contact Divine Schools of Africa - 

+254 729 258 141
+254 729 258 132

Or contact ECTA Creative Solutions on info@ectaint.com. 

Events greeting

Marieta Greyling
www.ectaint.com